Less than a month after the last press conference, Apple ushered in its second press conference in the fall. The last Apple conference without an iPhone was like a Spring Festival Gala without Zhao Benshan, which always felt almost meaningless.
The protagonist of this conference is the iPhone 12 series, which has been almost fully exposed.
First of all, at the beginning of today’s article, Mingmei Wuxian still wants to make a bit of complaints about Apple’s second new product launch in the fall this morning. It can be said that it was to watch the live broadcast in front of the screen in the early morning. Mingmei Infinite is a wave of discounts, although Apple has cancelled several major domestic video websites before the release, and the official website channel It is quite difficult without Chinese subtitles, and finally I can watch it with peace of mind and find that there is still a bit of lag. Harmful, but Mingmei Wujin finally finished watching the “Apple Spring Festival Gala”, then the veteran and loyal fruit fan of Mingmei Wuyou will continue to share with the fans who have been following me to this day about the latest Apple iPhone 12. Right!
I believe that the fans who have been paying attention to Mingmei Infinite to this day should all understand that after a series of accurate revelations, the iPhone 12 series phones actually don’t have much suspense. The product classification of the iPhone 12 this time is consistent with the previously reported information. It is divided into four styles, namely the 5.4-inch iPhone 12 mini, the 6.1-inch iPhone 12 and iPhone 12 Pro, and the 6.7-inch iPhone 12 Pro Max. The models all use OLED screens, and LCD screens have to say goodbye to us.
In terms of color matching, the iPhone 12/12 mini has five colors of black, white, blue, green and red, while the iPhone 12 Pro/12 Pro Max has four colors of gold, silver, navy, and graphite. In addition, the four iPhone 12s all support IP68 waterproof.
In terms of performance, iPhone 12 is equipped with Apple’s A14 bionic chip. This chip uses 5nm process technology and has 11.8 billion transistors. Using a six-core central processing unit and a four-core graphics processor, the press conference did not say how much it is improved compared to the A13 bionic, everyone knows here.
In terms of taking pictures, the gap between the four models is quite large. From the perspective of basic parameters, iPhone12/12mini will use a wide-angle + ultra-wide-angle dual-camera module; iPhone12Pro/ProMax will use a wide-angle + ultra-wide-angle + telephoto three-camera module with LiDAR blessing, and the wide-angle uses a new 7P lens. iPhone12Pro supports four times optical zoom, while ProMax supports five times optical zoom. The DeepFusion and smart HDR modes of the four models have new upgrades. The iPhone12ProMax has a larger sensor, a single pixel can reach 1.7μm, and an ultra-wide-angle sensor displacement system.
It is worth mentioning that the iPhone 12 Pro/12 Pro Max this time provides Apple ProRAW photo mode, which makes photos more editable, allowing more users to create more beautiful pictures directly through the iPhone. In addition, iPhone12 Pro/Pro Max supports 10-bit HDR video recording and supports Dolby Vision HDR. Users can even edit Dolby Vision on iPhone 12 Pro/12 Pro Max.
In terms of camera software, the new Smart HDR 3.0 camera can use machine learning to recognize scenes and more elements, such as rocks and sky.
In terms of price, the National Bank version of iPhone 12 mini has the lowest starting price, 64GB is priced at 5499 yuan, 128GB and 256GB are priced at 5999 and 6799 yuan respectively; iPhone 12 64GB, 128GB and 256GB three versions are priced at 6299 , 6799 and 7599 yuan; iPhone 12 Pro 128GB, 256GB and 512GB three versions, priced at 8499, 9299 and 11099 yuan respectively; iPhone 12 Pro Max starting price is the highest, 128GB, 256GB and 512GB three versions, priced respectively It is 9299, 10099 and 11899 yuan.
By the way, after the release of the new iPhone, it usually takes a while for Apple to start the pre-sale. The pre-sale of the iPhone 12 and iPhone 12 Pro is October 16, while the pre-sale of the iPhone 12 mini and iPhone 12 Pro Max The time is November 6.
If it is offline, Mingmei Wuxian recommends that you purchase it through Apple’s official offline Apple Store. It is best to call to ask if it is in stock before buying. If it is online, Mingmei Wuxi recommends that you buy it through Apple’s official website, as the stocking volume and delivery efficiency are relatively more secure.
In addition, the iPhone 12 in different countries and regions has a certain price advantage. For example, the Hong Kong version of the iPhone 12 Pro 128GB is priced at HK$8,499, which is equivalent to about RMB 7,400, which is equivalent to a 89% discount. In view of the current epidemic situation, it is recommended Think carefully.
Also, before the release of the iPhone 12 series, I believe everyone already knows that Apple will not be equipped with chargers and wired headsets as standard. After all, Apple has cancelled the new iPad and Apple Watch products, and it will be a matter of time for the iPhone to keep up.
Regarding the cancellation of chargers and wired headsets, Apple’s official statement is that there are currently 700 million Apple headsets and 2 billion Apple charging heads in the world, and reproduction is a waste. It is better not to send them.
Not only that, Apple also emphasized that the elimination of the standard charging head will help reduce the volume of the box, so that the number of products that can be shipped each time increases accordingly, and the overall number of shipments will be reduced.
For this reason, users just want to say: So we don’t even deserve to have “Five Goods and One Peace”?
In addition, what is interesting is that in the past few years, every iPhone public opinion has divided into two factions, optimistic and disagreeable. However, from the perspective of sales, as long as the iPhone is not priced wildly, it can basically achieve “big sales”. Mingmei believes that there should be no problem with the emergence of explosive models in the iPhone 12 series.
If you decide to buy an iPhone 12 series mobile phone, the first recommendation is still the iPhone 12 mini. The reason is nothing but cheap. If you are concerned about battery life, then the iPhone 12 standard will be a better choice. As for the iPhone 12 Pro and Pro Max, as Mingmei said, before buying these two phones, please confirm whether you have a strong creative passion. If you buy a mobile phone camera just for scanning codes, then it is true. It’s overkill.
In addition, if you are an Android flagship user this year, there is no need to switch to the iPhone 12 series. In some core hardware configurations, this year’s Android flagship phones have their own characteristics. High refresh rate screens, high-power fast charging, and ultra-large bottom multiple cameras are all highlights.
More importantly, the purchase price of an Android flagship machine corresponds to the starting price of the iPhone 12 or iPhone 12 Mini. If you want a higher-end iPhone 12 Pro Max, you need a lot of money.
Finally, what Mingmei Wuxian wants to say is: In short, the iPhone 12 series is an upgrade that seeks to change while maintaining stability. For iPhone 11 series users, unless they want to experience the 5G network, there is no need to upgrade the iPhone 12.
Of course, if you are a user before iPhoneX, and a true fan of Apple, waiting for Apple’s hardware upgrade or users who want to switch from Android to iPhone, the iPhone12 series may meet the needs.
It is worth mentioning that today, when a product like a mobile phone no longer has social currency value, changing the phone at the right time is actually a kind of wisdom. Earlier spoilers, the full-screen design of iPhone 13 with bangs removed next year may be more fragrant, after all, it is still thirteen fragrant.